| |
4-Excellent
|
3-Good
|
2-Almost
|
1-Needs More
|
Score |
|
|
Content
|
The brochure
includes all
required
information as
well as additional
information. |
The brochure
includes all
required
information. |
The brochure
has most of
the required
information. |
The brochure
has little of
the required
information. |
_____ |
|
|
Organization
|
The brochure is very well organized and easy to follow with each part clearly labeled. Information is ordered in a strategic manner. |
The brochure is organized and has each part labeled, but it is sometimes hard to follow.
|
The brochure is somewhat organized but needs to be more clearly labeled. The order of information is not always logical. |
The brochure is confusing and hard to follow. |
_____ |
|
|
Attractiveness and Creativity
|
The brochure contains a good mix of graphics and information. It is creative and visually appealing. |
The brochure contains graphics, but they do not always add to the information. It is somewhat visually appealing. |
The brochure contains few graphics and is not visually appealing or creative. |
The brochure contains none or very few graphics. It is not visually appealing and lacks creativity. |
_____ |
|
|
Mechanics and Spelling
|
There are no mistakes in mechanics or spelling. The brochure reads easily, and vocabulary is appropriate for the intended audience. |
There are no more than two mistakes in mechanics or spelling, and they do not hinder understanding.The brochure reads fairly easily, and vocabulary is appropriate for the intended audience. |
There are at least three mistakes in mechanics or spelling, which hinder understanding. The brochure does not read easily, and vocabulary is not always professional. |
There are at least five mistakes in mechanics or spelling, which significantly hinder understanding. The brochure does not read easily, and vocabulary is not professional. |
_____ |
|
| Total Score: _______
|