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Pitiful
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Hopeful
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Good
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Excellent
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Score |
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Active Participation
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Not involved in the tasks. Do not participate in discussion or writing or advertisement design. |
Take part in discussion. Join the group mates in working on the tasks. Give out ideas but not involved in generating the final output at all. |
Participate in almost all the tasks. Put effort in the tasks. Provide ideas for the group. Active in organizing the materials and submit the work on time. |
Participate in all the tasks. Show enthusiasm in working on them. Provide concrete ideas for the group. Good time management and be meticulous in all the steps (reading, writing, designing, exploring, evaluating). |
5% |
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Ideas and arguments
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Unable to show their stance. Do not know how to comment on an advertisement. Off-track and not giving ideas based on the advertisement features taught. |
Show some ideas on the good points and bad points of the advertisement. But ideas are vague. Not logical enough and with little supporting. |
Clear ideas and good arguments. With examples as supporting but could show more evidence. Quite logical and is easy to follow. |
Very sound and concrete arguments. Good evidence is given. Logical and impressive ideas. Show critical thinking skills and view things from more than one angle. |
25% |
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Grammar and usage (for writing task)
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Cannot follow the sentence pattern and vocabulary taught. Does not give reasons after telling a point. With plenty of grammatical mistakes. |
Readable. But does not show much understanding of the vocabulary learnt. With a number of grammatical mistakes. Careless and a bit messy. |
With fewer grammatical mistakes. Make use of the vocabulary such as the advertisement feature and the adjectives taught. Quite fluent. |
Fluent English. Make good use of the sentence pattern when giving reasons. Rephrases the wordings and successfully avoid repetition of the same word. |
10% |
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Design of advertisement
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Unable to show what products is being promoted. Unclear theme. Not so attractive and creative. Show little understanding of the knowledge taught before. |
Understandable with a clear them and shows the products to audience. Use of advertisement features taught, e.g. image, background music, appropriate font size, etc. Catchy and quite attractive. |
Clear theme and the design matches the products well. Catchy, attractive and colourful. Use of slogan and logo, etc. Fluent English. |
Very catchy at the first sight. Impressive enough to be well remembered. Good use of advertisement features. Very fluent English. Very creative. |
60% |
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| Total Score: 100%
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