| Examplary | Very good | Developing | Beginning | Score |
Competence: Organization | Extremely well organized; logical format that was easy to follow; flowed smoothly from one idea to another; the organization enhanced effectiveness of project. | Presented in a thoughtful manner; there were signs of organization and most transitions were easy to follow but at times ideas were unclear | Somewhat organized; ideas were not presented coherently and transitions were not always smooth | Choppy and confusing; format was difficult to follow; transitions of ideas were abrupt. | 20% |
Competence: Content accuracy | Completely accurate, use vocabulary, and correct structure | Argument was stated and defended with strong support from sources. Use some vocabulary with few grammar mistakes | Argument was minimally stated and defended. Have frequently mistakes in spelling and grammar | Written argument did not state or defend and argument. A lot of mistakes in vocabulary do not use grammar correctly. | 30% |
Competence: Creativity | Was extremely creative; very imaginative; original, use pictures, animation, colorful. | Was creative; thoughtful; use some pictures, some animation. | Was creative; use some colorful pictures | Little creative; do not use pictures, animation, colorful presentation | 20% |
Competence: Oral presentation | Clearly stated the argument and defended it with supporting information with the language of the presentation aimed at the client. Zero reading from written argument | Defend argument, left out some helpful supporting information, some reading from written argument | Read from argument but presented an opinion outside of merely reading paper aloud. | Simply read from the written argument. Do not argue or support information. | 30% |
| | | | | Total Score |